Sonos explains why it bricks old devices with ‘Recycle Mode’

Illustration by Alex Castro / The Verge

Late last week, Sonos was called out on Twitter by Devin Wilson for its practices around sustainability. The company drew particular attention for a “Recycle Mode” software feature that, once activated, begins a countdown that eventually renders older Sonos devices basically inoperable. Recycle Mode is part of the trade-up program that Sonos announced back in October, which lets customers get a discount on newer Sonos speakers like the One, Beam, or the Port that Nilay just reviewed.

It works like this: you check if one of your Sonos gadgets is eligible for the trade-up promo. Then you confirm in the Sonos app that you’d like to “trade” your current device toward a new one. Sonos instantly grants you a 30 percent discount, and then...

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