YouTuber Etika’s death spurs conversation about how viewers react to creators’ mental health struggles

Following the death of popular YouTuber Desmond “Etika” Amofah on Tuesday, friends, fans, and other creators have opened up about the toll that being an online personality can take on a person’s mental health.

Balancing an intense upload schedule and coping with increasing pressures from being a public persona can worsen anxiety and depression, many creators have said in recent years. Amofah’s now-deleted final video, which has since reuploaded to YouTube by others, directly discusses the negative effects of social media on his health.

“It can fuck you up,” Amofah said. “It can give you an image of what you want your life to be and it can get blown completely out of proportion, dog. Unfortunately, it consumed me.”

There had been...

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